If Not Now, When?
This morning I’m on my bike racing up Park Ave. I’m quickly approaching a doubled-parked custom black Cadillac Escalade on my right. Tinted windows, extended model with a driver.Inside this SUV the 2nd...
View ArticleThe 3 Year Care Plan That’s Working
During undergrad, I interned in a very busy practice. I started to think, “Why a one-year care plan?” If people benefit their entire life from care, why stop at one-year commitment? Why not make it...
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How Referrals Really Work
Last week I’m waiting at the Apple Genius Bar for my Airbook. 2 seats down from me I overhear a ‘Genius’ engaging with his customer. But it’s not about the person’s repair… It’s about a cool store...
View ArticleMy Epiphany
It was Spring in Atlanta years ago while at Life University. I was sitting in my backyard on a typical weekend. Soaking up the sun, probably listening to 80′s music, and then IT HIT ME. It’s what I...
View ArticleFallacy of Comfortable
Yesterday I’m on the phone with a doctor from Nebraska. He’s been in practice 3+ years with no profits. He’s been with XYZ Management Company since before opening. “They’re just so supportive…” he...
View Articleold vs new
I’m in touch with many DCs regularly. And there’s a common theme I hear far too often. “It’s not the old days anymore…” DCs 20+ years in practice had a MUCH different experience in practice. It’s not...
View ArticleNew Era Chiro Care Models
So much is changing in chiro practice these last few years. And will happen more and more as medical insurance continually declines. It’s no debate the majority of traditional practice management...
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